optimal present a special product at Popkomm: the VinylDisc

The VinylDisc is a combination of an audio-CD and a special vinyl record. It consists of two combined layers. The silver-coloured layer contains the digital audio information; the black top layer can be played back on any record player.

At this time of increased music downloads, physical data carriers have increasingly become a marketing tool. optimal handle more high-quality, exclusive CD audio orders than ever before and we have also seen a sharp increase in the manufacture of vinyl. So, it seemed an obvious idea to combine the digital and analogue worlds of sound.

VinylDisc is a legally protected copyright format and an exclusive product of optimal medial production. Visitors of the current Popkomm music trade show will find a sample of the VinylDisc with music by Jazzanova in their delegate bags.